Oversized VW Bus Festival logo at the trade fair grounds.

VW Bus Festival 2023 – three days celebrating the VW Camper Van

6,000 VW buses and over 80,000 visitors

It was the highlight of the year for all VW Bus fans: From 23 to 25 June 2023, more than 80,000 guests met at the Hannover Fairground to celebrate the VW Bus Festival 2023 together. The parking areas around the site were transformed into as camping sites for around 6,000 VW buses and 12,000 overnight guests. The heart of the fairground was transformed into a festival plaza with a large stage, three different themed pavilions and a Big Wheel – three whole fantastic days celebrating the VW Camper Van.

A look back at Friday, 23 June

VW Bus Festival 2023: Friday – convoy, contest and concerts

The VW Bus Festival 2023 officially started on Friday, 23 June 2023 with the arrival of a colourful Camper Van convoy made up of 75 vehicles, which drove from the plant in Stöcken through Hannover’s astonished city centre to the festival site. Later, the first participants competed against each other on stage with their Camper Vans in the Show & Shine competition. Three themed pavilions gave visitors information about the history and future of the VW Bus – including the European premiere of the ID. Buzz with long wheelbase. In the evening, #BULLILOVEstories – the Film celebrated its world première on the festival stage, where Pat Burgener and then Axel Bosse – both passionate campers – and their bands danced and sang along with 15,000 visitors.

Look back Saturday, 24 June

VW Bus Festival 2023: Saturday – stars and drone show

Squats, yoga and sit-ups: The second, very sunny day of the festival started with a fitness programme from the professional surfers Janina Zeitler and Alina Kornelli. Afterwards, however, the focus was once again on the stunning VW buses: The Show & Shine jury evaluated countless Camper Vans in a total of eight categories throughout the day. In the meantime, visitors could attend exciting presentations at the festival stage – ‘Cooking in the van’ with Martin Göschel or ‘Travelling alone’ with Anna Matuschek and Melina Lindenblatt. In the evening, highlight followed highlight: First, Hollywood actor Ewan McGregor presented the new ID. Buzz with long wheelbase, then Zoe Wees, Rea Garvey and Die Fantastischen Vier put on an amazing concert. At the end of the second day of the festival, an incredible show of 300 illuminated drones inspired plenty of ‘oohs’ and ‘ahs’ from the festival visitors. 

Look back Sunday, 25 June

VW Bus Festival 2023: Sunday – Kid’s Club, surfers and farewell

The last VW Bus festival day was devoted entirely to families. While the kids had the chance to play at the Hannover 96 football school and at the Camper Van Kid’s Club, Paralympian Martin Braxenthaler gave a take on the stage about travelling with disabilities. Afterwards, young and old rapped and danced together to DIKKA, the rapping rhinoceros, and Luca Hänni. At lunchtime, they had the opportunity to listen to the surfer talk while munching on an original VW currywurst. Niclas Nebelung, Florian Gruber and Vincent Langer gave a talk on their experiences as professional surfers. At 2 pm, it was time to say goodbye. The VW Bus Festival 2023 was officially declared over and 6,000 Camper Vans set off on their journey home content with their wonderful experiences.

Thanks to everyone for three wonderful days

After these staggering scenes and after these three days celebrating the Camper Van, it is time to say thank you: Thank you to the 12,000 visitors who camped on site with their VW bus. Thank you to all of the 80,000 guests who made the VW Bus Festival 2023 a huge celebration of the Camper Van. Thank you to Bosse, Zoe Wees, Rea Garvey, Die Fantastischen Vier and all the other musicians and artists for the exhilarating entertainment. Thank you to all Food Camper Van operators, drink handlers, security, rescue and cleaning staff – you all made the VW Bus Festival 2023 an experience that won’t be forgotten for a long time.